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Customized Survey E-Marketing Partnership On-line Survey
Customized Survey

Overseas companies can do research on China IT market for different targets, including products, consumer behavior, sales channels, user's buying channels, results of product promotion, and methods for marketing, to have a sounder base for their strategies of product, price, channel, promotion and service in China.

Our Strength
CCIDnet.com is the most prestigious web portal in China with great influence in its sector and tens of millions of loyal users.By August 2002, CCIDnet.com had registered users of 1 million and the daily pageview of CCIDnet.com amounted to 3 million;
Years of experience in IT research and technical support, CCIDnet.com has built up a complete database for market research;
CCIDnet.com proudly owns a professional team of over 70 experts specialized in research and consulting. Experienced research specialists will contribute to the whole research process.
We have governmental background and are backed up by CCID Group. Research promotion and analysis institutions of CCID Consulting, CCID Data and CCID Calling Center can be of great help in promotion and analysis of researches.

Service Procedure
Ⅰ.A carefully planned research scheme
Ⅱ.Requirements for the research
Ⅲ.Analysis of research targets
Ⅳ.Composition of Research contents
Ⅴ.Sum-up of Research results
Ⅵ.Analysis of data obtained
Ⅶ.Composition of Market report
Ⅷ.Present report as being required on deadline and report format

Different Researches
◇User satisfaction research
◇Consumer behavior and preference research of given users
◇Market demand of new products
◇Purchasing demand of industrial users and their brand preference
◇Research on channel performance of IT products
◇Research on promotion activities and efficiency
◇Other

Service Flowchart


Typical Research Cases
Case 1:
Software Consumer Behavior in China 2001
Description A research on application software products across China to know user demands. The research studied price, buying channels, first-choice brands, requirements on functions, corporate buyers, service demands and also helped software producers make market strategies. Software covered by the research included financial software, education software, anti-virus software and translation software.
Duration Time Sep.18, 2002----Oct. 18,2002
Information Researched A.User personal information researchB.Research on consumer behavior of financial software
1. Ever used any financial software?
2. Producer of the software
3. First choice brand when buying financial software
4. Acceptable price for financial software
5. How the purchase information of financial software is obtained
6. Where was the software purchased or where is it being to be bought?
7. Which kind of promotion influences you most in making a purchase decision?
8. Demands on financial software performance
9. Demands on financial software functions
10. Expected services of financial software products
C. Research on consumer behavior of anti-virus softwareThe same items were studied as in B
D. Research on consumer behavior of education softwareThe same items were studied as in B
E. Research on consumer behavior of translation softwareThe same items were studied as in B
F.User background information research

Case 2:
Research on CRM Application in Chinese Insurance Industry 2002
Description Currently, competition in the insurance industry is getting more intensified and customer resource has become even more crucial so it won't be the best way to build up a desirable relation with customers only depending on a company's own power in a rather short period of time. To know the application and promotion of CRM in China, we started in early May to organize related research organizations to conduct this research through CCIDnet.
Duration Time June 13, 2002----June 20, 2002
Information Researched

A. If your company has set up CRM?
B. Why did your company buy a CRM system?
C. Where did you get the information of CRM purchase?
D. Which company produced the CRM product your company is using?
E. For your company, what will be the acceptable price for a CRM system?
F. What questions does your company want to solve by CRM?
G. How will your company implement CRM system?
H. What is the duration time of CRM implementation?
I. Is there any section or person in charge of customer service?
J. Which category is the CRM system your company is using?
K. Does your company have a dynamic customer database?
L. What do you think causes insurance businesses to accept CRM?
M. Is your company willing to pay for consulting or other services like CRM?


Case 3: Research on CAD Application in China
Case 4:Research on Peripherals and Brands Preferred by Chinese Users
Case 5:Research on Linux Application in Chinese Education
Case 6:Research on Household Information Devices in China
Case 7:Research on Mobile Phone Products in China 2002
Case 8:Chinese Consumer Behavior Research on PC Products 2001
Case 9:Cisco Certification Labor Market Research
Case 10:Research on Chinese Monitor Products
……

Contact Us
Please call us or just send an e-mail
Contact Person:Ms.Wang, Mr.Yan, Mr.Gao
Tel: 86-010-88558925
Fax: 86-010-88558900
Email:wangwl@staff.ccidnet.com yanxq@staff.ccidnet.com gaogl@staff.ccidnet.com